The Tale of a Town – 2015 Project Evaluation

In 2015, we were two years into an epic three-year-long road trip through each province and territory in Canada leading up to our country’s 150th anniversary in 2017.  Here are some interesting findings from our latest project.

95% – of audience members told us that their appreciation for the arts to solve greater issues, such as the decline of downtown main streets, had increased as a result of seeing the performance installation.

88% – of storytellers surveyed reported that telling their story had made them feel more connected to their local community.

90% – of audience members felt more motivated to support downtown businesses as a result of attending the performance installation.

52 – the number of communities visited in 2015

1031 – Number of interviews conducted (871 in English, 160 in French)

In each place we visit, our Storymobiles takes up residency on main

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